GrapeVine Columbus.com Feature Article “What is True PR?” by: E. Michelle Lee owner of Exceptions-PR With A Purpose

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READ TODAY’S GrapeVineColumbus.com FEATURED ARTICLE

“PR With A Purpose”

By: E. Michelle Lee
“Exceptions-“PR With A Purpose”

Columbus, OH –  So what is true PR?

PR is: communicating your products and services to a targeted audience with whom you wish to solve one of their needs. Furthermore, it is bringing awareness to something you got that others need. Now that’s a story worth sharing. That’s what reporters want from people who are soliciting them to do a feature on their cause, business, or invention. Small Business Owners should be the ones holding down the fort for obtaining media coverage from reporters. I mean, think about it; most entrepreneurs and successful businesses stem from a need they had, could not find or meet, and decided to develop it themselves.

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